Operating a Membership Program: three Methods to Ship Content material to Members

Operating a Membership Program: three Methods to Ship Content material to Members

Are you able to create a membership program for your online business? Questioning how on earth you’re going to construct your website and really host and ship all of your content material – in a method that solely paying members can entry it?

Or are you feeling overwhelmed by all of the choices you’re discovering on Google, and aren’t positive which one is smart for you?

Don’t fear! On this publish, I’m going to indicate you the three primary choices you possibly can select from to ship your content material to members.

And as you learn, take note there isn’t any proper or incorrect choice. Select the one which feels finest to you, primarily based in your targets, finances and technical skills.

Following are the three primary choices for constructing and internet hosting your membership program: utilizing a web-based app, a WordPress plugin, or a membership/social networking hybrid.

Possibility 1: A Internet-Primarily based App

Internet-based membership apps (generally referred to easily as membership software program) are packages that allow you to create your membership website, after which provide you with all of the instruments and options you want to ship your content material to members.

Most embrace built-in themes you possibly can select from after which edit to fit your wants. They will even often permit you to settle for funds, e-mail your members, shield your content material, and deal with all of the technical facets of managing your memberships.

Instance:

Wild Apricot

Wild Apricot is an all-in-one membership website software program that may enable you with ALL facets of constructing and operating your membership website.

Utilizing their drag-and-drop builder, you possibly can simply arrange a members-only space, handle on-line funds, create member occasions, ship content material to members, and even construct a member listing.

Take into account that when you’ll be given a free wildapricot.com area by default (e.g., www.yourawesomesite.wildapricot.com), you possibly can pay a small annual charge to redirect it to a customized area (e.g., www.yourawesomesite.com).

Begin by selecting from certainly one of their pre-built themes, after which customise it as you want. Then add your content material, and also you’re good to go!

Value: Wild Apricot costs primarily based on the variety of “contacts” in your program. They provide a free model for as much as 50 members, and paid plans begin at $40/month for 100 members.

Different web-based membership apps: Podia, MembershipWorks, memberDash Be part of It, .

Possibility 2: A WordPress Plugin

If you happen to’re on the lookout for membership software program that may permit you to instantly begin charging for content material already in your WordPress website, that is the choice you’ll wish to select.

Take into account that utilizing a WordPress membership plugin is often extra concerned and technical than utilizing the opposite two choices on this checklist. This implies it will likely be completely as much as you to arrange internet hosting, customise your website, arrange cost choices, and so on. And if one thing goes incorrect along with your website, the bucks stops at you!

That mentioned, that is nonetheless one of the standard choices for membership website creators, as a result of decrease price and the power to remain in complete management of your membership program.

Instance:

Entry Ally

Entry Ally is a WordPress plugin that allows you to create and handle all facets of your membership program. AccessAlly is the #1 WordPress membership plugin and automation advertising and marketing ally for course creators and business leaders and the one I personally use for all my membership packages.

You merely add it as you’d another plugin, after which enter the information for the cost gateways you wish to use (e.g. PayPal, Stripe, and so on.). Subsequent, arrange “merchandise” (or content material) you need your members to have entry to, and also you’re good to go!

There’s, after all, a LOT extra you are able to do with Entry Ally, however I like that it’s really easy to arrange the fundamentals.

Different options you possibly can mess around with embrace sensible coupons & reductions, limitless prompt & dripped content material, quizzes & gamification, highly effective integrations, and trial affords, subscriptions & 1-click upsells.

Value: Begins at $82/month to be used on one website.

Different WordPress Membership Website Plugins: MemberMouse, Wishlist Member, MemberSpace, MemberPress, S2Member.

Possibility three: A Membership/Social Networking Hybrid

If you would like a web-based group to be an enormous a part of your membership website, that is undoubtedly an choice you’ll wish to take into account.

These membership website/social networking hybrids allow you to ship your content material to members, in addition to present built-in networking capabilities through a discussion board or group messaging.

They’re additionally super-easy to arrange and use…no technical expertise required.

Instance:

Mighty Networks

Mighty Networks permits you to simply arrange a whole paid membership website. You’ll have your personal Fb-Esque group constructed proper in.

This implies you’re not solely offering paid entry to all of your content material. However you’re giving your members a simple approach to join with you and with one another…proper from inside your Mighty Networks website.

You’ll be able to even create your personal membership app by upgrading to Mighty Professional.  If you improve, your members can obtain your branded app on iTunes or Google Play.

Value: The fundamental model is obtainable without cost with a 5% charge on member subscriptions. The complete enterprise model is $47/month with a 2% charge on subscriptions.

Different membership/group hybrids: SlackPass, Tribe, or for a really fundamental (free) choice, Fb teams. Be aware that Fb is at the moment testing paid subscription teams (principally Fb teams you possibly can cost for), so this might be an choice within the close to future too.

Closing Ideas

It may well really feel a bit overwhelming deciding the way you wish to handle your membership website and ship content material to your members.

Nonetheless, with so many superb instruments on the market now, you actually can’t go incorrect!

That mentioned, it may be a ache to maneuver your content material and members from website to website. It is advisable to be sure you do your analysis beforehand so what you’re entering into!

In search of assist with pricing or advertising and marketing your membership program? Try this beneficial publish:

Pricing Your Membership Program: Tips on how to Decide What to Cost Your Members

So…how are you going to ship content material to your members? Which choice sounds finest to you? Let me know within the feedback under!

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