Progress Pilots is one of the extra unique efficiency advertising companies in San Francisco, however they know find out how to assist high-growth startups excel at paid advertising. CEO and founder Soso Sazesh credit his private experiences as an entrepreneur alongside along with his workforce’s deep understanding of high-growth firm wants and challenges as to what units Progress Pilots aside. Whether or not you’re a founding father of a seed or Sequence D stage startup, study extra about Progress Pilots’ method to progress and partnerships.
Recommendation to early-stage founders
“I believe quite a lot of occasions, particularly on the early stage, founders don’t have quite a lot of time so that they’re keen to search out the trail of least resistance to get their paid acquisition channels up and working. If issues are usually not correctly arrange and managed, this will result in a false damaging by way of writing off a channel’s effectiveness or scalability. It’s price speaking to an professional, even when it’s only for recommendation, to make sure you don’t fall into this entice.”
On Progress Pilots’ operations
“One thing we pleasure ourselves on is working with comparatively few purchasers at a time so we are able to actually focus all of our workforce’s efforts and vitality on doing the best high quality work. Every of our workforce members works on a most of two to a few accounts, and subsequently they’re in a position to get very invested in every shopper’s enterprise and built-in into their workforce. We actually attempt to simulate the interior workforce dynamics as a lot as potential and pairing that with our exterior capabilities and experience.”
Under, you’ll discover the remainder of the founder evaluations, the total interview, and extra particulars like pricing and price buildings. This profile is a part of our ongoing collection protecting startup progress advertising companies with whom founders like to work, based mostly on this survey and our personal analysis. The survey is open indefinitely, so please fill it out in the event you haven’t already.
Interview with Progress Pilots Founder and CEO Soso Sazesh
Yvonne Leow: Inform me a little bit bit about your background and the way you bought into progress.
Soso Sazesh: I grew up in northern Minnesota the place there is no such thing as a tech trade by any means after which after highschool, I got here out to Silicon Valley and obtained uncovered to the epicenter of the know-how trade. I turned very serious about startups and hustled to search out startup internships so I may get expertise and learn the way they operated.
After a few startup internships, I obtained accepted to UC Berkeley and that gave me much more publicity to the startup ecosystem with all the startup occasions and sources that UC Berkeley needed to supply. I labored on a few startup initiatives whereas I used to be at UC Berkeley, and I taught myself scrappy product administration and find out how to get software program constructed utilizing contract builders.